CounterTek Inc.

Your Custom Countertop Company

Your Custom Countertop Company

Our attention to fine detail and quality separates us from the competition.

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We are dedicated to providing Excellent Service, Quality Craftsmanship, Fair Prices and fast delivery to the kitchen and bath dealer market within a 100 mile radius of our location in Ephrata, PA.  We will do everything we can to meet your expectations.

Custom Laminate – Square edge, Bevel Edge, Specialty Edges, Wilsonart and Formica Decorative Edges

Postform

Solid Surface – Kitchens and Vanity Tops

COUNTER SPACE Ephrata-area company eyes more room

Central Penn Business Journal

February 15, 2019 • Vol. 35 • No. 7

A custom countertop fabricator in northern
Lancaster County is poised for expansion
nearly a decade after it was founded.
Ray and Kim Roux, the owners of Counter-
Tek, are taking steps to improve work flow and
find additional space for their company, which
employs 49 people and has annual sales of about
$5.8 million.
Housed in a 40,000-square-foot facility in
East Cocalico Township, CounterTek makes
custom laminate, cultured marble, solid surface
countertops and postform countertops, a
pre-formed laminated countertop that can be
cut to customer specifications.
Some changes already have been made.
In December CounterTek shifted its postform
division from a 1,500-square foot space to a
vacant 4,000-square-foot area and added new
equipment, such as a rolling conveyor, vacuum
lift system, cutting station and horizontal edge
sander.
CounterTek purchases postform in 10-foot to
12-foot lengths from an Indiana company, then
cuts and assembles it — adding cutouts, sinks and
other custom details for customers. Ray Roux said
the new space allows the company to produce
750 square feet per day, up from 150 square feet
in the old space.
The company also plans to shift from a plywood
countertop template to a digital template.
Roux said accuracy is the same, but digital templates
take less time.
But that is only one facet of an overall expansion.
Another touches on the production of laminate
and cultured marble, which represents the majority
of CounterTek’s business, Roux said, adding that
they are made using different processes.
“When you’re working with laminate there’s
a lot of dust,” he said. “Cultured marble is cast
in molds and is polished so there’s a nice shine.
Dust would adhere to the surface and detract
from the shine. So we have separate work areas
for these products. But we really need to improve
the flow and capacity of the cultured marble area
and that means more space.”
The couple is pondering the best way to get
that space.
Ray Roux said CounterTek’s facility has maxed
out the footprint on its nearly 6-acre lot, so any
expansion would have to be ertical.
Another option under consideration is moving
one line to a separate location, either in Berks or
Lancaster county. Nearly three-quarters of CounterTek’s
49 employees live in Berks County and
commute to the East Cocalico Township facility,
which is near the Lancaster-Berks county line.
Backsplashes to business owner
Kim and Ray Roux had years of experience in
the countertop industry before starting CounterTek
in 2010. And in a sense, they came full
circle — CounterTek’s headquarters and manufacturing
facility is where Ray got his start in
the industry nearly three decades ago with a
company called LamTech.
“My first job in countertops was making
the backsplash,” he said. “I worked my way up
through sales and was vice president.”
Kim Roux worked for the same company as
a materials buyer and customer service representative.
But LamTech was acquired in 2006 by
private equity firm Kildare Enterprises, Ray said.
LamTech kept its name, but some production
moved to Chambersburg, and the couple
followed. Ray oversaw manufacturing at both
plants and said he divided his time between
them.
“That meant a lot of driving, about four hours
a day, which kept me away from my family,” he
said.
He said when the Great Recession impacted
the business, he decided the time was right to
follow his dream and become an entrepreneur.
“We had faith and a lot of things fell into place
for us,” Kim said.
The Ephrata-area building was vacant after
LamTech closed it in December 2009. Plus the
couple wanted to return to the Lancaster-Berks
area to be near family.
CounterTek opened Jan. 1, 2010 with four
employees, including Ray and Kim. Shortly afterward,
the couple sought funding through the Lancaster-
based nonprofit lender Community First
Fund to help finance new equipment, inventory
and working capital.
With a $100,000 loan from Community First,
CounterTek grew quickly and brought nearly two
dozen jobs to the area by the end of its first year.
Daniel Beck, a vice president and senior lender
at Community First, described Ray Roux as a
“true entrepreneur.”
“He was clear in what he wanted to create and
had experience in the industry,” Beck said. “Ray
and Kim were also focused on creating quality
jobs and a good working atmosphere for their
employees; they believe the better your employees
are treated, the better they will work.”
Beck also pointed out that Ray is a graduate
of the Goldman Sachs 10,000 Small Businesses
program, which Beck called a great tool for startup
businesses.
The company was one of eight Lancaster
companies to make Inc. magazine’s annual list of
the nation’s 5,000 fastest-growing privately held
companies in 2016.
Ray Roux noted that the company sponsors
a local baseball team and donates funds to a
different local charity every quarter, among other
community endeavors.
The company also donates profits from the
sale of a cultured marble countertop color
they’ve named Lakota to the Lakota Native
American tribe. Kim Roux said she learned about
the Lakota’s need for financial support from a
“20/20” segment in 2011 about the Pine Ridge
reservation in South Dakota. <

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Welcome to the new CounterTek.com!

For some time we have wanted to create a brand new website that would showcase the craftsmanship of our team members as well as help to be a resource for all of our current and future clients. This summer, we finally decided to act and this website is our work in progress towards the above goals.

First, let me say that we apologize for any delays, inconveniences or downtime due to our website rebuilding process. Since we were unable to transfer our old website to a new hosting service, we had to build a new website from scratch on a new hosting server. Along with changing hosting services, we had to go through the delicate process of moving all of our e-mails and email accounts to the new server. It has been a bit like walking on a tight rope this summer trying to keep our business operations running smoothly with all of these server and website changes…

BUT… We can definitely see the light at the end of the tunnel and we are so excited about the possibilities that we have with our new website going into the future. Here are some of the new features that we are looking forward to adding soon:

  • Videos – installation, tips and tricks, how to videos etc.
  • Photos of our quality craftspeople making and installing  our products.
  • Articles that will help our clients understand what we do.  Ex: new products, colors, how to guides etc.
  • Resources and info that our clients need to spec and estimate orders.
  • An FAQ section that will help to answer most of the general questions that our clients have.

Now it’s your turn to let us know what we can do to make our website benefit your business.  What features/sections etc. would you like to see on our website?  What resources would be most useful for you?  What can we add that will save you time etc.?  Please feel free to leave us a comment below or email us HERE.